Darke & Taylor has revealed a new brand identity and revitalised website following on from its move to new premises in Long Hanborough, Oxford, in 2016.
The new brand strategy was born out of the concept of ‘Connected Excellence’ and unites all parts of the business from building services design, fire and security and energy solutions through to structured cabling and maintenance and testing.
Simon Newton, Commercial Director at Darke & Taylor, said: “In recent years we have grown considerably in size and added more specialist services to our offering and we wanted to update our branding to give a true reflection of who we are as a company. It was important to us that the new visual identity is instantly recognisable as Darke & Taylor, but enough of a change to increase awareness among our loyal customers and new connections of our multi-disciplinary and integrated approach. We hope it will inspire people both internally and externally.”
One department of the business that has expanded significantly is Darke & Taylor Maintenance and Testing. It offers a range of testing services, including essential electrical periodic inspections, planned preventative maintenance, and an emergency call-out facility. Darke & Taylor Maintenance and Testing provides commercial property owners across Oxfordshire with an ongoing service to ensure all electrical, fire and security installations are in safe working order, delivering maximum system performance and complying with relevant safety and buildings legislation.
Julian Butler, Director of Technical Services at Darke & Taylor commented: “We are a local company with a proud history of delivering excellent electrical installations combined with first-class customer service throughout Oxfordshire. We are competitive on price with no compromise on quality.”
A notable increase in business has also been seen for Darke & Taylor Fire and Security, with its specific focus on the design, installation and commissioning of Life Safety and Security Systems including fire and intruder alarms, CCTV, access control and emergency lighting.
“We provide a high-quality turn-key ‘any cable’ approach to our varied client base and are able to deliver a comprehensive range of services that goes beyond those offered by many other electrical engineering companies. Our new look and website makes it easy for clients and potential clients to see at a glance just what we can do for them.” Simon Newton concluded.
To see Darke & Taylor’s new website and branding please visit https://www.darkeandtaylor.co.uk/